Mary-Anne Amies
CEO & Digital Marketing Mentor
With over 25 years in business and marketing, I’ve seen the evolution of digital marketing firsthand. From working with some of Australia’s most loved brands to launching Wise Up Marketing, my journey has been shaped by a passion for understanding what truly drives success—not just the data, but the instincts behind it.
I believe the most powerful marketing happens when data meets intuition, creating a sustainable, high-impact marketing machine. This approach has helped me mentor businesses and up-and-coming marketers, empowering them with the confidence to make informed, instinctive decisions that fuel real growth.
I’m endlessly curious about the ever-changing digital landscape, and I thrive on helping businesses cut through the noise to build strategies that work—not just for today, but for the long haul.
Ready to unlock the missing piece in your marketing together?
I've Supported Marketing Professionals within
The Marketing Agency Built for Small Business
Launching my own digital agency in 2010 allowed me to leverage my big business experience to focus on creating opportunities for small businesses, maximising what was then an emerging marketing approach, but today mainstream marketing.
Fast forward 15 years, and Wise Up Marketing is a successful seven-six figure business that has helped over 1200 businesses to leverage digital marketing, as well as developing the digital marketing careers of over 30 team members.
I set out to create a model that truly valued Small Business, and although Agency is seen as a dirty word, I have led a team that is passionate about driving results for the small businesses we work with, through innovation, creativity and accountability. It’s one of the reasons we were awarded the 2022 Australian Small Business Champion Award
Learn More About Wise Up Marketing
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