In today’s episode I am joined by Lauren Stokoe, a Director with IP Australia, talking about who needs to consider registering a trademark, how you can use the new tool TM Checker to do preliminary research on your business name (or even a logo someone develops for you) and what the process is for registering …
Which social media channel is superior? And how do you know which to pick for your business? In this episode I reflect on a conversation with a client who asked me to “pick one.” This is a great breakdown of not just how to pick the social channels for your business, but also what different …
CEO Briefing Visibility Coach Anna Scott | Episode 28 Read More »
In today’s podcast Anna Scott shares why CEOs need to increase their visibility and be the Visible Force in their Industry. Anna is a Visibility Coach, empowering passion-led women to step into the limelight, own their personal brand and become a Visible Force in their industry. Using over a decades worth of experience in PR …
CEO Briefing Visibility Coach Anna Scott | Episode 27 Read More »
No one wants to think about breaking-up, but when things don’t go right, or you’ve just outgrown it, you may find your current outsourced or in-house marketing support may be moving on. In this episode I share 3 key things you need to do, to ensure today’s break-up doesn’t negatively impact your digital marketing plans …
Navigating a Digital Marketing Break Up | Episode 26 Read More »
Jason Andrew is a chartered accountant, Co-Founder, and business advisor to high-growth businesses. His accounting firm, SBO Financial, focuses on helping digital businesses with their numbers, ranging from bookkeeping and financial control to profit and cash flow maximisation strategies. Jason is the author of entrepreneurial accounting book, “Stark Naked Numbers.” People have called it the …
CEO Briefing Business Advisor Jason Andrew | Episode 25 Read More »
When it’s time to let go of DIYing your Marketing you can hit a cross roads of how to effectively outsource or in-house to maximise all the digital marketing tools available. In this episode I explore different options of Digital Marketing management and how they may evolve as your business grows. From freelance social media …
Who Should Manage your Social Media | Episode 24 Read More »
Suz Chadwick is a BOLD Business & Mindset Coach and Speaker supporting entrepreneurs to go from business confusion to clarify, courage and CEOing at the next level. The author of Play Big, Brand Bold, host of the popular Brand Builder’s Lab podcast and the creator of Bold Business Academy (BBA) & the Amplify Accelerator, she works …
CEO Briefing with Bold Business Coach Suz Chadwick | Episode 23 Read More »
Digital Marketing can take up a lot of your time, and although everyone tells us to outsource, it’s hard to feel confident that it’s time. In this episode I share 3 signs to look for, that tell you you’re ready!
From being a rock & roll agent to working with global corporations in harnessing their purpose and values to create meaningful commercial success, for Tony Bonney everything has had the one theme…why do we decide to listen to, work for, buy from and associate with the people and organisations we do? Everything boils down to …
CEO Briefing Purpose Mentor Tony Bonney | Episode 21 Read More »
Being the CEO of your business means letting go of being on the tools, especially when it comes to digital, but it’s so important you stay in control of the results – just as you stay across your business financials. In this episode I share The CEO Digital Checklist to get not just your foundations …
