Marketing with Confidence Podcast

Personal branding as a strategic approach is on the rise, just take a look at where our social channels are heading, and you’ll see why. People want to buy from, and connect with people. Personal brands are a way for small brands or brands with limited budgets to make a big impact. In this episode […]

In this episode, I caught up with Cherie Clonan, proudly autistic founder of powerhouse agency The Digital Picnic and all-round special human. The Digital Picnic teaches digital marketing … and manages a full suite of digital marketing efforts for clients, too. Cherie has built a multi-million-dollar company with empathy-led leadership at the heart and soul

The mid year rolls around fast, and is the perfect time to take stock of both your marketing strategy and your marketing assets. In this episode I share tips on Mid Year Marketing Checks you can do right now!

Influencer Marketing has seen so many shifts in the last five years, and I am pleased to be joined by Social Media Strategist and Influencer expert Alex Mills, to talk all things Influencer and Content Creator opportunities. Alex empowers brands to create inspirational online content via social media strategy, influencer marketing and video production, and

Building a Target Market is a critical foundation step in developing an effective marketing plan for your business. In this episode I explore the importance of understanding your target market, the benefits of having a clear target market profile and take you step by step through my formula in creating a target market profile. I

It is such an honour to be joined in this episode by my much-loved Leadership Coach, Ami Summers from Craft Coaching and Development, to talk about Emotional Intelligence, diving into how to test for, build and use EQ as a leader of a team. With 15 year’s experience as a leadership development consultant and as

Marketing doesn’t have to break the bank to be effective, in this episode I share my top Free and Low Cost Marketing Strategies that small business owners can implement straight away!

Today’s CEO Briefing is with one of my favourite humans Nikki Malvar, Branding Photographer and owner of Heist Creative, who I have to thank for all my Agency’s stunning brand photography! Nikki is a most talented storyteller – a photographer who builds brands up through incredible imagery and a premium photography experience. Shooting with a

This episode is for anyone wanting to understand the basics of paid digital ads. I will take you through the differences between search and social ads. Where you can DIY and when you need to call in the experts. And, what sort of investment you might need to get started.

In this episode we are joined by Bec Hughes Brand Strategist, Business Coach & Mentor for Brand-led Creatives, and one of my most loved business pals.  She obsesses over clever creativity, challenging the norms, and revealing unexpected outcomes. During her day job, she’s a wordsmith, one-woman creative business owner cheer squad, pixel perfectionist (graphic designer