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Do you hate marketing? Feel like it’s a confusing, pushy mess that never leads to sales? You’re not alone. Many small business owners struggle with marketing, but it doesn’t have to be that way. In this episode, marketing expert Rachel Collard joins us to unveil the secret weapon for attracting your ideal clients: a clear […]

Feeling lost in the marketing jungle? You’re not alone. Small businesses today face a constant battle: how to stand out in a crowded online space with limited resources. In this episode, we’ll cut through the noise and expose the 3 marketing tactics that are officially dead in 2024. We’ll show you how to ditch those

Ever feel like you’re the only one keeping your business afloat?  Imagine waking up to a smoothly running machine, even when you’re not at the wheel.  In this episode, I am joined by Cat Dunn discussing how to unleash the power of systems  in your small business Stop trading time for dollars! Learn how to:

Feeling lost with your small business marketing budget? This episode is your roadmap to success! Ever feel like your marketing budget is a black hole, swallowing money with no results? You’re not alone. This episode equips you with the tools and strategies to craft a killer marketing budget that gets you the results you crave.

Investing in brand photography is a big step forward for a lot of small business owners, in this episode I talk to Leslie Carvitto on how to set up for the perfect shoot and how to leverage your photos to elevate your business to the next level. Leslie has helped hundreds of women move past

Feeling the pinch but still want your marketing to shine? This episode of Marketing with Confidence dives into strategies for maintaining marketing success even with a limited budget. I unpack the importance of understanding your target audience and adapting your approach to their current needs. We then explore creative ways to leverage free and low-cost

Whether you’re a brand taking your first leap into agency world, or a professional marketer frustrated with your current agency relationships, this chat with Joanne Lee is a great deep dive into what Makes Brand and Agency Relationships Stronger.  Joanne shares what she sees as the biggest mistakes in getting started together, and her top

Discover how ChatGPT-4 can revolutionize your small business marketing in this episode as I talk directly to ChatGPT and uncover the practical applications of ChatGPT-4. From enhancing customer interactions and simplifying content creation to optimising social media strategies, and email campaigns. Learn to track and refine your marketing performance with AI-driven insights. Perfect for small

Welcome to another episode of Marketing with Confidence! This week, we’re thrilled to have Jenny De Lacy, a seasoned consultant with over 30 years of experience, join us to discuss the power of confident content in marketing. With a rich background in learning and development, and a decade in digital marketing, Jenny shares her journey

Welcome back to Marketing with Confidence! In this episode, I dive into effective strategies for attracting new leads to your business. Explore both low-cost and paid approaches to lead generation, including leveraging social media, optimising your website, and using lead magnets like eBooks and webinars. Discover how to nurture leads through email marketing, ask for